An auto reply bot for Instagram, WhatsApp and Messenger that answers the real question

The apps' built-in auto replies, and where they stop

WhatsApp Business, Instagram and Messenger all come with free automatic replies. The WhatsApp Business app has a greeting message, an away message for when you're closed, and quick replies. On Instagram you can save replies and set a few frequently asked questions that show up as buttons when a customer opens the chat; Messenger has instant replies and away messages in Meta Business Suite. They're worth setting up.

The trouble starts with the second message. It's 11:40 pm at a clothes shop in Tirana. A customer writes "how much is this jacket, do you have it in M?" and gets "We're closed, we'll reply tomorrow." The person asking about delivery to Shkodra gets the same line, and so does the one who wants to swap a size. Nobody gets an answer until morning. By then, quite often, they've bought somewhere else.

An away message is polite. It just doesn't sell the jacket.

What a real auto reply bot does instead

You shouldn't have to build a flow of buttons for every question. AsistentiAI learns from your website, your catalog and the information you give it, and answers on its own:

• ✓It reads the question, not just a keyword. "How much is this one?", "got it in black?" or a screenshot of your post are understood as questions about a specific product, which the agent then looks up in your catalog.
• ✓Prices, sizes and colours come from your catalog: WooCommerce, an Excel/CSV file or a photo of your price list.
• ✓Availability is a yes or a no, straight from the catalog. No piece counts.
• ✓Delivery, opening hours, returns and payment options are explained with the rules you wrote. If a rule is missing, it doesn't make one up.
• ✓If the question leaves something out, it asks: which size, which colour, where should we deliver?
• ✓It understands Albanian the way people really type it, without ë and ç, with dialect words or mixed with English and Italian, and it also replies in English, Italian or the customer's own language.
• ✓When it isn't sure, the conversation is flagged for your team with a draft reply ready. You decide, and the agent learns from your answer for next time.

Automatic replies on Instagram, Messenger and WhatsApp, comments included

You connect the channels with your own Facebook login, without giving us any password, and our team checks every connection before it goes live. Everything runs through Meta's official APIs; the app passed Meta's App Review for messaging and comments.

• ✓Instagram: direct messages get an answer even at midnight. When a customer shares one of your posts or reels, the agent reads the caption and the images to work out which product they mean.
• ✓Messenger: your Facebook Page answers every message with the same knowledge as on Instagram.
• ✓WhatsApp auto reply on the number you already have: the number from your WhatsApp Business app is the one that connects, and your previous chats and contacts come into the inbox. WhatsApp is included in Professional and Business.
• ✓Your website chat, if you have a website. It's optional: Instagram on its own is enough.
• ✓Comments on Facebook and Instagram: someone writes "price?" under a post. The comment becomes a conversation in the inbox, and the agent replies to the customer privately and leaves a short public reply under the comment.

One shared inbox, so your team sees what the bot said

All your social media messages and website chats land in one place, in real time, on the phone too. No more "did anyone get back to her?". Every colleague can see what the agent told the customer, take over whenever they want and carry on from where it stopped.

AsistentiAI is a message management platform as much as a bot: you can use it with the agent paused, and your team replies to customers from the inbox.

• ✓Roles for each person (Administrator, Supervisor, Operator, Staff/Editor), each with their own permissions.
• ✓Internal notes, labels, quick replies and tasks with deadlines.
• ✓A customer card with every conversation, even when they write on different channels.
• ✓Orders and bookings, straight from the chat.
• ✓Pause the agent for the whole business, for one channel or for a single conversation.

What to prepare before you switch it on

The agent reads your website on its own, and you fill in what's missing. Anything it doesn't know goes to your team as a question, so the more you give it here, the fewer conversations wait for a person later.

• ✓Your product list with prices, sizes and colours, from WooCommerce, an Excel/CSV file or a photo of the price list.
• ✓Delivery: where you ship, what it costs, how many days it takes.
• ✓Opening hours, address and a contact number.
• ✓Returns and size exchanges, in your own words.
• ✓The questions you get every day, with the answer you give today.
• ✓Who on your team picks up the conversations handed over to a person, and at what hours.
• ✓The app's greeting and away messages: decide whether to keep them, so customers don't get two replies at once.

Cost and free trial

Starter costs $120 a month for up to 1,000 agent replies on Instagram, Messenger and your website chat, with the Admin + 3 users. Professional ($220, 3,000 replies) adds WhatsApp, and Business ($550, 10,000 replies) covers all channels with priority support. Prices are in US dollars, excluding VAT, and you pay per agent reply, not per colleague.

Setup is a one-time fee: $0 on Starter if you do it yourself or $149 if we do it, $249 on Professional and $499 on Business. Replies beyond your plan cost $30 per 1,000, and no conversation is cut off. Pay a year upfront and the first 2 months are free.

For WhatsApp, Meta has its own fees: since 1 October 2026 it charges for replies beyond 1,000 a month per number and bills the business directly. Instagram, Messenger and the website chat carry no per-message fee from Meta.

Try it before you pay. The free trial gives you 50 agent replies with no credit card, and our team opens your trial account within the day. If you'd rather see it right now, the live demo has sample businesses where you write to the agent as a customer.